CertifiedEmail Commerce Solutions Overview

In Marketing, It’s All About Trust

CertifiedEmail solutions for businesses of any size

Whether you’re selling vitamins or violins, inkjet printers or island travel, trust is essential for your success. With Goodmail’s trust icon and security strip, consumers know without a doubt that your messages are for real. In a time of declining open rates and increased email clutter, sending CertifiedEmail gives you a distinct advantage over your competition.How do you know if sending CertifiedEmail is right for you? Ask yourself these questions:

Who controls your messaging?

With Goodmail, you do. Without email that’s certified, it’s a different story — and it doesn’t have a happy ending.

Want to use the word “FREE!” in the subject line of your CertifiedEmail messages? No problem. Non-certified “FREE!” messages, on the other hand, will be stopped faster than you can say, “spam blocker!” While you’re using your creative talents to craft appealing messages and dynamite subject lines, your competition will be letting spam filters control what they say. Wave goodbye as you ride into the sunset with the customer.

First Chart Container Pie 3D

JupiterResearch. The ROI of Rendering:
Tactics to Improve Trust, Message Delivery,
and Email Effectiveness December 2008.

Are your emails getting delivered?

With CertifiedEmail, you know your messages are reaching their targets. In fact, Goodmail is the only company that can verify absolute deliverability — all the way to the consumer’s inbox.

According to a 2008 Goodmail-commissioned survey by JupiterResearch, deliverability was number one among the “Top Five Challenges That Business-to-Consumer Email Marketers Cite.”¹ In fact, 52% of marketers surveyed said it was their greatest concern. But it doesn’t have to be yours. Our ISP and mailbox provider partners trust us. That’s because every message with the Goodmail trust icon has passed our rigorous program standards. And their trust in us pays off, with assured inbox deliverability.

Is your brand identity showing?

Brand images leave powerful impressions in your customers’ minds. But ISPs and email providers are making it increasingly difficult to display images in emails. A third of email marketers surveyed report they’re actually reducing the number of images they embed in their marketing messages. And 45% of email marketers are worried that the problem will keep getting worse.

But with Goodmail, you don’t have to worry. As a CertifiedEmail user, your brand images show as soon as consumers open your message. Use as many images as you like; no extra clicks required. That’s because with Goodmail, there’s zero danger of phishing or spyware. ISPs and email providers alike recognize CertifiedEmail images as absolutely safe. We guarantee it.

Second Chart Container

Chart showing increase in
profits by using CertifiedEmail

Do consumers trust your messages?

Times may be tough, but people are still buying the products and services they need from the companies they trust. With fraud an increasing problem today, Goodmail’s trust icon and security strip give consumers confidence that a message from your company is the real deal.That increased trust pays off. In fact, CertifedEmail clients report higher open and click-through rates than the industry average. And that means more profits — about 38% more on average. Not bad for a recession, eh?

Do you know how your current campaign is really performing?

With CertifiedEmail, you get totally reliable, real-time results. With instant feedback on your campaign and delivery stats, you’ll know right away if your message is hitting its mark.

Don’t expect other vendors to provide this service. Only Goodmail has the capability to confirm delivery all the way to the inbox. (But you’re not surprised, are you? After all, we’re the leaders in email certification technology.)

Ready to WOW your customers?

Click to view a
CertifiedVideo demo

It’s positively revolutionary! CertifiedVideo from Goodmail allows you to place live video feeds directly into your email messages. For the first time, you can embed rich video that plays as soon as the recipient opens a message. How cool is that?Got a new product to sell? Highlight its features in a dynamic demo. Talk to straight to consumers about your latest offering. Pan the features of your products in 360 degrees. Open the virtual door and invite your customers in.

Whatever you’re selling, you’ll do it more effectively with CertifiedVideo messages.

Goodmail Is the Difference

With CertifiedEmail and CertifiedVideo, your messages are welcomed by your customers. How does Goodmail do what no other provider can? Because we’re the leader in email certification technology, our ISP and email partners know with confidence that CertifiedEmail and CertifiedVideo messages are guaranteed safe. With our trust icon and security strip, consumers know that the messages they receive are from marketers they trust.

Goodmail has restored trust in email marketing.

For more information

Ready to learn more? Contact us at (877) 650-6505 or via our inquiry form. For more information about CertifiedEmail, please see the CertifiedEmail Product Information page.