CertifiedVideo Overview

CertifiedVideo - the only way to offer true streaming video in email

What is CertifiedVideo?

A video adds excitement and appeal to any email you send. But if no one clicks to open it, you’ve wasted your time — and your money. With Goodmail’s CertifiedVideo™, your video runs instantly — the split second the consumer opens your message.

Goodmail enables qualified senders to incorporate rich video and audio content directly in your email messaging. No extra clicks. No waiting and hoping that the consumer will take action.

You won’t find CertifiedVideo capabilities anywhere else. It’s a Goodmail exclusive.

Breakthrough Technology

CertifiedVideo is based on our patented CertifiedEmail™ technology. With the addition of a new CertifiedVideo token-class, your messages are delivered directly to the customer’s inbox. Better yet, ISPs lift all restrictions, so your videos play on opening.

CertifiedVideo supports streaming and progressive download of .FLV files, playable in Adobe® Flash® Player.

See for yourself: Click to view a demo CertifiedVideo message.

Use Our Player or Your Own

If you already have a relationship with one of our CertifiedVideo approved player partners, you can easily use their player technology and content delivery networks with little-to-no modification on your part. If you don't have a player, you can use Goodmail's default player to get you going.

Goodmail has relationships with the leaders in online video player technology that are pre-approved and ready to use with CertifiedVideo:

 

What’s Not to Love?

CertifiedVideo provides key features that you just can’t get anywhere else:

• Watch your video play automatically within each email message. No extra clicks required.
• Choose Goodmail’s highly customizable player, or use your own.
• Enjoy assured inbox delivery with no volume-rate restrictions.
• Mark your messages as safe and secure with Goodmail’s trademark Blue Trust Seal.

How Can You Use It?

Whatever your business, the uses of CertifiedVideo are limited only by your imagination:

• Email sneak previews of hit shows to drive ratings
• Monetize email with merchant-sponsored video
• Grow your inventory of pre-roll and interstitial video ads
• Engage consumers and stimulate your list growth
• Demonstrate new products or explain the benefits of old ones

What’s In It For You?

You’ll find loads of benefits for you and your customers:

• Create an interactive experience for your customers
• Increase viewers and views for all your emails
• Improve the effectiveness of your email marketing channel

Who Offers It?

CertifiedVideo™ is currently available exclusively at AOL. Watch for other Goodmail partners to implement CertifiedVideo later this year.

 

What Does It Cost?

CertifiedVideo pricing is $10.00 CPM (cost per 1,000 messages delivered). Volume discounts are available. Please contact us for more information.

 

CertifiedVideo Demo Message

There are currently three different approved players/platforms for CertifiedVideo. You can view a demo for each by visiting the following links:

Goodmail's Default Player | The Brightcove Player | The ThePlatform Player

Adobe and Flash are registered trademarks of Adobe Systems Incorporated in the United States and/or other countries