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December 2009

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  • Goodmail Publishes Email Industry's First Domain-Based Whitelist
    Goodmail’s CertifiedDomain™ List Leads the Shift of Email Reputation from IP Addresses to Internet Domains
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced the publication of the CertifiedDomain™ list, the email industry’s first domain-based whitelist of good email senders. Meeting the evolving needs of the email industry, CertifiedDomain further extends Goodmail’s leadership in standards-based certification products for trusted brands that engage with consumers via email. CertifiedDomain is the first in a new line of domain-based products to be introduced by Goodmail throughout 2010.
  • Goodmail and ClickMail Marketing partner to help email marketers increase ROI
    ClickMail Marketing to Resell Goodmail CertifiedEmail to Ensure Best Practices Approach to Online Reputation Optimization and Improvement
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, and ClickMail Marketing, a leader in email services and optimization, today announced a partnership and reseller agreement to put companies on a fast track to increasing the ROI from their marketing campaigns. Online reputation is key to email deliverability, and ClickMail Marketing’s best-practices approach to online reputation management readies companies to meet Goodmail’s rigorous accreditation standards. The new partnership enables companies to quickly improve their reputation, optimize deliverability, and increase their email marketing ROI.
  • Goodmail and Tommimedia partner to embed live video chat in email
    Goodmail CertifiedEmail and TommiMedia Instant Video Chat Technology Provides Simplified Live Consumer Response for Business and Marketing Communications.
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, and TommiMedia, a leader in interactive marketing, today announced a partnership to embed TommiMedia’s instant video chat technology in emails sent using the Goodmail CertifiedEmail platform. TommiMedia’s technology embedded in CertifiedEmail messages will enable marketers to include single-click access to sales representatives and support departments, making it easier for consumers to get more information in response to targeted marketing messages. The combination of TommiMedia’s platform with CertifiedEmail will also allow companies to include access to live webinars and webcasts in an emailed invitation, simplifying the user experience and access to content.

October 2009

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  • Extravision Partners with Goodmail to Enhance Email Trust for Marketers, Recipients
    UK based Email Service Provider, extravision ltd has partnered with Silicon Valley-based Goodmail Systems, to add CertifiedEmail™ to its range of marketing services, to enhance recipient trust and sender authentication.
    Goodmail Systems, the creator of CertifiedEmail, the industry’s standard class of trusted email, provides a safe and reliable way for trusted senders to deliver mail. CertifiedEmail is only used by senders who maintain the best email practices and allows senders to receive the inbox privileges they deserve. With Goodmail’s proven technology and strict standards for safety, security, and permission, extravision clients and partners who pass accreditation, can be assured that their messages will get delivered, exactly as intended.
  • Goodmail responds to RPost Claims
    RPost Press Release Reflects Ignorance of Goodmail’s Technology and Services Goodmail to Bring CertifiedEmail Paper Suppression Service to Market as Planned
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today responded to a press release by RPost publicizing a lawsuit it filed on September 15, 2009 for alleged patent infringement. “RPost made no attempt to contact Goodmail to determine if its claims had any merit before filing the lawsuit, nor did it explain the basis for its allegations against Goodmail,” said Daniel Dreymann, president and co-founder of Goodmail. “We see no merit to the allegations in the complaint and intend to vigorously defend against them.”

September 2009

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  • Goodmail Systems Appoints Dori Thompson to Senior Director of Channel Sales
    Trusted Email Vendor Deepens Sales Bench to Stay Ahead of Surging Sales and Market Demand
    Goodmail Systems, the creator of CertifiedEmail™, the industry's standard class of trusted email, is pleased to announce the appointment of Dori Thompson as Senior Director of Channel Sales. A 19-year sales veteran in direct, ecommerce and email marketing, Thompson will be responsible for building and maintaining strategic, innovative sales relationships with Goodmail channel customers.

August 2009

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  • Media Alert: Goodmail and Brightcove to discuss how to delivery "The best of the web" to consumer mailboxes, 100 percent of the time.
    Goodmail Systems, Inc., the creator of CertifiedEmail™ and embedded multidimensional applications like CertifiedVideo™ for streaming video, and Brightcove, the leading online video platform, will host a free Web cast to discuss how marketers are creating and repurposing their video investments – sports, news, entertainment and demos to name a few – to automatic streaming video in email, increasing brand awareness, enjoying the benefits of higher click through rates and creating the ultimate consumer email experience.
  • Goodmail Technology Goes Live With MySpace Email
    MySpace Adopts CertifiedEmail to Safely Deliver Authentic and Legitimate E-Mail
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, is providing a safe, reliable way for trusted senders to deliver mail to the MySpace community. CertifiedEmail provides a safe and reliable means for consumers to easily identify authentic mail messages from legitimate commercial and nonprofit email senders.
  • Goodmail Names Laura Hastings Director to Lead Account Management Team
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, has named Laura Hastings director, Account Management, to lead a world class account management team.
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, has named Laura Hastings director, Account Management, to lead a world class account management team.

July 2009

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  • Goodmail Systems Appoints Media Veteran Mike Rogers Senior Vice President of Sales
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced the appointment of Mike Rogers, a veteran in media, as senior vice president of Sales to spearhead the company’s sales organization. Mr. Rogers has 25 years of business experience in a wide range of technology companies, including senior management positions. He has been a global leader in business development, consulting, marketing and sales, bringing a proven track record of accelerating revenue growth and profitability. Before joining Goodmail, Mr. Rogers was vice president of sales for AllBusiness.com, acquired by D&B. Prior to D&B, Rogers held senior management positions with Sourceforge, Syndicate IQ, Reed Business Information, Knight Ridder Corporation, IDG and Lowe Lintas Partners. He holds a bachelors degree in Business from New Mexico State University, Las Cruces and an MBA in Marketing – Consumer Behavior from the University of Denver, Colorado.
  • Consumer demand increasing for the Goodmail Trust Icon - A foolproof, visual way to identify legitimate email
    Messaging Anti-Abuse Working Group survey underscores consumer need for 100 percent legitimate and safe email
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email responded to recently published Messaging Anti-Abuse Working Group (MAAWG) survey results stating that respondents rely on various signals to determine an email’s legitimacy. Respondents were asked what signals they use to indicate an email is legitimate. Overall, almost 70 percent of the respondents look at the sender’s name, followed by 45 percent who viewed the subject line. Other visual indications were found important to about 20 percent of the respondents. The report is based on 800 interviews with computer users in the United States and Canada who said they were not “security experts” and who used email addresses that were not managed by a professional IT department.
  • (Partner Release) Goodmail Partner, Striata Creates One-Click, No-Registration, In-Email Payments With CertifiedEmail
    Striata has partnered with Goodmail to add CertifiedEmail to its Secure eDocument Delivery solutions to enhance recipient trust and authentication. This partnership creates a unique ability to initiate electronic payment directly from within the body of an email.

June 2009

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  • Goodmail and Pivotal Veracity Release Vertical-Market Deliverability Benchmarks for Q1 2009
    Twenty Percent of Business-to-Consumer Messages to Qualified Email Addresses Don’t Get Delivered
    Goodmail Systems, the creator of CertifiedEmail™ and CertifiedVideo™, and Pivotal Veracity, the industry leader in cross-platform email deliverability and optimization solutions, today released co-authored research that found 20 percent of legitimate marketers’ email messages were routed to spam folders or blocked entirely in the first quarter of 2009. Five percent of messages were found in spam folders, with even more – 15 percent – unaccounted for.
  • Consumer Alert: Beware of Email Scams Tied to Car Warranties
    Goodmail Warns of Email Scams Spoofing Troubled Auto Companies; Offers Consumers Tips
    Goodmail Systems, creator of CertifiedEmail, today advised consumers to be on the lookout for fraudulent email scams and "phishing" attacks related to the current turmoil in the U.S. auto industry, and offered advice for staying safe online.

May 2009

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  • Media Alert: Goodmail to Present at 2009 Video Commerce Summit
    Gal Chanoch, VP of Product Management for Goodmail Systems, the creator of CertifiedVideo™, an innovation that the Wall Street Journal said “opens a long sought horizon for marketers,” will present at the inaugural 2009 Video Commerce Summit on a panel titled “Emerging Uses of Video in E-Commerce.” Organized by Liveclicker, this hands-on, intense one-day summit is jammed with video commerce content from start to finish and presented in an intimate setting that will put attendees face-to-face with video commerce thought leaders.

April 2009

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  • Goodmail Systems Announces DKIM-Based CertifiedEmail
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today released the first DKIM-based CertifiedEmail software development kit (SDK) at the Online Trust Alliance (OTA) Town Hall & Forum at the Palace Hotel, San Francisco. DKIM is an emerging cryptography-based standard for email authentication that enables email receivers to verify what Internet domain is responsible for a message. CertifiedEmail is the only closed-loop DKIM-based solution in which each individual message is certified, signed, and monitored by a trusted third party.
  • Digital Target Marketing Aligns with Beliefnet to Offer Streaming Video to AOL's Email Audience
    Trusted New Video-in-Email Makes Leading Inspirational Web Site an Advertising Powerhouse (Joint Customer and Goodmail Release)
    Digital Target Marketing (DTM), a Direct Response focused full-service online marketing agency, today announced that it will partner with Beliefnet.com, the leading inspiration and spirituality web site, to offer streaming video email. Beliefnet is among the first to offer streaming video inbox capability powered by Goodmail Systems' CertifiedVideo
  • Goodmail Systems Names Gal Chanoch as VP of Product Management
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced that Gal Chanoch has been promoted to vice president of product management, reporting to Daniel T. Dreymann, co-founder and president. In this role, Chanoch will be responsible for the development, management and marketing of Goodmail's products, as well as for identifying and building key business partnerships.
  • Goodmail Systems Launches Video-in-Email
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced the launch of CertifiedVideo, a cutting-edge technology that allows legitimate commercial and nonprofit organizations to incorporate streaming video within the body of email communications they send to opted-in recipients. AOL is the first email provider to implement CertifiedVideo, enabling its Webmail users to receive CertifiedVideo messages. The first CertifiedVideo senders include Country Music TV, DailyCandy.com, Fox Digital, iVillage (NBC Universal), LiveNation, the New York Times, Target, Thrillist and Turner Networks.

February 2009

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  • (Partner Release) GOLD LASSO PARTNERS WITH GOODMAIL TO STRENGTHEN EMAIL TRUST AND VERIFY SENDER LEGITIMACY
    Gold Lasso, LLC, (www.goldlasso.com) a leading provider of on-demand email marketing software, has announced that it has added Goodmail System’s CertifiedEmail to its portfolio of email solutions in order to enhance recipient trust in communications delivered by email. The additional layer of confidence and authentication established by the CertifiedEmail platform will be incorporated into Gold Lasso’s offerings immediately.
  • PETER HORAN, CEO OF GOODMAIL SYSTEMS TO LEAD EEC SESSION ON THE FUTURE OF EMAIL MARKETING
    Goodmail Systems®, creator of CertifiedEmail™, the industry’s standard class of trusted email, announced today that its CEO, Peter Horan, will present during two sessions at next week’s 2nd annual Email Evolution Conference at the Westin Kierland in Scottsdale, Arizona, taking place February 9 – 11.Horan’s first session, entitled, “Email 3.0: How Video-in-Email Will Change the Game,” will take place on February 10th, from 10:15 AM - 11:15 AM and will provide insight into new technologies and ISP developments that will enable companies to embed online video and other “Web 3.0” functionality within their email communications.  “Video-in-email is just the beginning,” says Horan, who will explain how the secure delivery of video via email will open the door to additional exciting new email marketing capabilities such as one-click shopping, bill pay, and rich media advertising.

January 2009

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  • Increased Spam and Phishing Attacks Tops List of Email Marketer Challenges for 2009
    Even More than the Economy Restoring Trust to Email Will Allay the Majority of Email Marketers’ Future Concerns
    Increased spam and phishing attacks along with further email and image blocking by ISPs top the lists of marketer’s concerns for 2009, this according to a recent Goodmail-sponsored survey conducted by JupiterResearch.  The survey asked 202 email marketers which challenges related to the success of their email marketing initiatives over the next twelve months most concerned them. Marketers cited “increased spam and phishing attacks” as the most pending anxiety, with 53 percent of respondents calling it a top concern in 2009, followed by “further email and image blocking by ISPs” (45%). By comparison, survey respondents were less concerned about “slowing consumer spending” (40%); their ability to stay relevant with subscribers (27%), or securing adequate budget for their programs (16%). Only 11% feel that their email programs are threatened by “increased consumer preference for social and mobile communications.”
  • GOODMAIL SYSTEMS TO HOST WEBINAR DISCUSSING HOW EMAIL MARKETERS CAN MAXIMIZE ROI IN 2009
    Independent Research Firm’s David Daniels will describe tactics that improve recipient trust and boost email marketing profit by 38 percent
    Goodmail Systems®, creator of CertifiedEmail™, the industry’s standard trusted class of email, announced today that industry luminary David Daniels, VP and Principal Analyst at Forrester Research, will be the featured speaker on a complimentary webinar the company is hosting titled "The ROI of Rendering," on January 28, 2009, at 1:00 PM EST. Mr. Daniels will reveal findings from new executive research and discuss key challenges for email marketers in 2009, ways in which email marketers can recoup their investment in image creation and content development, and what email marketers can do to generate, on average, 38% higher profit from their email campaigns.
  • (Goodmail Partner Release) Striata Adds CertifiedEmail to Enhance Email Trust
    CertifiedEmail allows consumers to easily verify sender legitimacy
    Striata, a specialist and innovator in electronic document delivery, today announced that it has added Goodmail's CertifiedEmail to its Secure eDocument Delivery solutions in order to enhance recipient trust in statements, bills, collection notices, policies and other high-volume, system-generated documents delivered securely by email.
  • Goodmail Systems Secures Additional $4 Million in Funding from Omidyar Network
    Investment Completes $25 Million Funding Round; Omidyar Network Partner Matt Halprin named to Goodmail Board of Directors
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced that it has received $4 million in funding from Omidyar Network as part of a $5 million second closing of a funding round led by Bessemer Venture Partners. This brings the total investment in this round to $25 million. The new funding will enable Goodmail to further enhance its core product, CertifiedEmail, so that non-spam messages with multimedia and active content can be delivered and opened with complete security.

 

December 2008

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  • New Analyst Research Shows Email Marketers Boost Profit by an Average of 38 Percent When Using Email Certification
    New Study Commissioned by Goodmail Finds Email Marketers Using Certification Employ More Sophisticated Tactics; Drive More Conversions and Revenue
    Marketers using email certification solutions like CertifiedEmail generate average profits 38 percent higher than their non-certified peers, according to “The ROI of Rendering,” a new research report released by Goodmail Systems today at the Email Insider Summit in Park City, Utah. Commissioned by Goodmail to JupiterResearch, a Forrester Research company, the study, which draws from a comprehensive survey of 202 email marketing executives, finds that marketers using email certification benefit from higher conversion rates (e.g., click-to-purchase) and contribute more revenue to their companies’ bottom lines.

November 2008

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  • Goodmail Systems Secures $20 Million in Funding Round Led by Bessemer Venture Partners
    Over 300 Million U.S. and European Web Inboxes Supported by Goodmail; Trusted Brands Sending More Than Three Billion CertifiedEmails a Month
    Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced that it has raised $20 million in a financing round led by Bessemer Venture Partners. DCM, Emergence Capital Partners and Softbank Capital also participated in the round. The funding comes on the heels of a major milestone for the CertifiedEmail standard, which in September exceeded 3 billion messages per month, a 30-fold increase compared to one year ago.

October 2008

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  • Goodmail Systems Names Pam Haas Vice President of Channel Sales
    Marketing Services Veteran to Oversee Sales of Company’s CertifiedEmail and Platform Products
    Goodmail Systems, creator of CertifiedEmail™, delivering email consumers want from companies they trust, today announced that Pamela Haas has joined the company as vice president of channel sales. Working with Goodmail’s network of authorized CertifiedEmail providers, Haas will be responsible for sales of the company’s flagship product as well as its new suite of inbox-based advertising and e-commerce products.
  • Goodmail Announces First Month With Over Three Billion CertifiedEmail Messages Delivered
    Strong Email Service Provider Support Drives Record September Volume of “Blue Ribbon”-marked CertifiedEmail
    Goodmail Systems, creator of CertifiedEmail™, email consumers want from the companies they trust, today announced that it delivered a record 3.1 billion CertifiedEmail messages in September from more than 500 leading brands including KeyBank, PETCO, Hewlett-Packard and About.com. This monthly volume represents 30 times growth compared to the same period last year and demonstrates the increasing acceptance of CertifiedEmail as a critical tool for maximizing email marketing performance.

September 2008

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  • Goodmail Systems to Address Email Reputation Management at ExactTarget's Connections '08 User Conference
    David Atlas to Provide Tips and Tricks for Optimizing Sender Reputation and Deliverability
    Goodmail Systems, creator of CertifiedEmail™, the industry’s standard for trusted email, today announced that Senior Vice President of Worldwide Sales and Marketing, David Atlas, will be presenting at leading email marketing provider ExactTarget’s annual user conference, Connections ’08. Held from Sept. 23-25 in Indianapolis, Ind., Connections ’08 draws more than 1,000 ExactTarget customers.
  • Consumer Alert: Beware of Email Scams Tied to Financial Crisis
    Possible Email Scams Spoofing Troubled Financial Companies, Offers Consumers Tips
    Goodmail Systems, creator of CertifiedEmail(TM), the industry's standard for trusted email, today advised consumers to be on the lookout for fraudulent email scams and "phishing" attacks related to the current turmoil in the U.S. financial and insurance markets. "Email scammers like to use global crises and high profile news headlines when baiting consumers," said Peter Horan, chief executive officer of Goodmail. "In the wake of Hurricane Katrina, millions of Americans received fake emails claiming to be from charitable organizations soliciting donations. When the government distributed stimulus checks earlier this year, the IRS became the target. Phishers know how to make use of people's vulnerabilities during times of stress."

August 2008

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  • GOODMAIL ANNOUNCES MORE THAN TWO BILLION CERTIFIEDEMAIL MESSAGES DELIVERED IN JULY
    Record Volume Highlights Increased Adoption by Leading Brands to Improve Consumer Trust and Boost Email Marketing Performance
    Goodmail Systems, creator of CertifiedEmail™, the industry’s standard for trusted email, today announced a record 2.3 billion CertifiedEmail messages were sent in July from leadings brands such as StubHub, PETCO, Classmates.com, the American Red Cross and Time magazine. This volume, which represents a 500 percent increase in the monthly volume of CertifiedEmail since January, demonstrates the rapidly rising popularity of CertifiedEmail among legitimate permission-based senders who are committed to boosting consumer confidence and want to see lifts in open and click-though rates and improved business results.
  • Goodmail CertifiedEmail Supports New Yahoo! Email Domains: Ymail and Rocketmail
    Goodmail Systems, creator of CertifiedEmail™, the industry’s standard for trusted email, today announced that CertifiedEmail supports Yahoo!’s new Webmail domains, Ymail and Rocketmail. This means that consumers who sign up to receive email using a ymail or rocketmail address can benefit from the additional layer of protection and assurance that users of Yahoo! Mail today have with CertifiedEmail.

July 2008

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  • Email Marketing Innovator Ragy Thomas Joins Goodmail’s Technical Advisory Board
    Lead Architect of Top-Ranked Email Technology Platform to Consult with Company on Strategic Product and Market Development Initiatives
    Goodmail Systems, creator of CertifiedEmail™, the industry’s standard for trusted email, today announced interactive marketing entrepreneur Ragy Thomas has joined the company’s Technical Advisory Board. Thomas will leverage his proven track record launching highly scalable and profitable B2C and B2B email platforms to provide Goodmail with strategic guidance on product and technology development

June 2008

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  • StubHub Improves Email Marketing Results with Goodmail’s CertifiedEmail
    World’s Largest Ticket Marketplace Sees Significant Click-Through-Rate and Ticket Sale Increases with Trusted Email Service
    Goodmail Systems, creator of CertifiedEmail™, the industry’s standard for trusted email, today announced that its client StubHub experienced substantial improvements in email marketing results in test campaigns conducted over a four month period this year. Compared to email newsletters sent without CertifiedEmail, StubHub saw a 16 percent lift in unique click-through-rates and 21.6 percent increase in directly attributable email-driven sales.
  • TailoredMail Increases Email Deliverability with Smart Delivery and Goodmail's CertifiedEmail [TailoredMail announcement]
    One important way TailoredMail maintains its well-respected reputation is through a unique Goodmail™ CertifiedEmail™ system. CertifiedEmail is a premium class of trusted email that allows consumers to identify authentic messages from legitimate senders with whom they have a pre-existing relationship. TailoredMail is one of the first email service providers to utilize Goodmail's CertifiedEmail service
  • Emailvision announces a partnership with Goodmail Systems [Emailvision announcement]
    Emailvision, the European leader of « on demand » software for email marketing, officially announces today its partnership with Goodmail Systems, the CertifiedEmail Accreditation Programme, a premium class of trusted email. This agreement allows Emailvision to offer a 100% assured delivery of their emails to AOL, BT and Yahoo inboxes. Emailvision customers can use this service free of charge until the end of 2008, once they successfully pass the Goodmail’s strict accreditation process.
  • Goodmail Systems Executives Peter Horan and Jordan Cohen to Present at Industry-Leading Marketing and Advertising Conferences
    Goodmail Systems®, creator of CertifiedEmail™, the industry’s standard trusted class of email, today announced that Chief Executive Officer Peter Horan and Senior Director of Industry Relations Jordan Cohen will be featured speakers at IAB Connect 2008 in Mexico City and DM Days New York, respectively.

May 2008

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  • Goodmail Systems to Address Online Threats and Email Best Practices at the Authentication and Online Trust Alliance Summit
    Goodmail Systems®, creator of CertifiedEmail™, the industry’s standard trusted class of email, today announced the company’s Chief Executive Officer, Peter Horan; Senior Vice President of Worldwide Sales and Marketing, David Atlas; Vice President of Worldwide Business Development, Charles Stiles; and Senior Director of Industry Relations, Jordan Cohen, will moderate and participate on five different sessions at the Authentication and Online Trust Alliance (AOTA) Summit
  • Communications and Marketing Expert Jordan Cohen Joins Goodmail as Senior Director of Industry Relations
    Goodmail Systems, creator of CertifiedEmail™, the industry’s standard for trusted email, today announced Jordan Cohen has joined the company as senior director of industry relations. A well-known industry figure, Cohen comes to Goodmail from Epsilon where he led the company’s strategic relationships and communications with media, analysts, government agencies, Internet service providers (ISPs), industry partners and trade associations.
  • Goodmail Systems to Moderate Panel on Email Deliverability at MediaPost’s Email Insider Summit
    Goodmail Systems®, creator of CertifiedEmail™, the industry’s standard trusted class of email, announced today that Senior Vice President of Worldwide Sales and Marketing David Atlas will moderate a panel discussion entitled, “Deliverability Secrets Unwrapped” on the opening day of MediaPost’s Email Insider Summit, May 21 – 24, at the South Seas Island Resort in Captiva Island, Florida. .
  • Media and Advertising Veteran Peter Horan Joins Goodmail as Chief Executive Officer
    Goodmail Systems, creator of CertifiedEmail™, the industry’s standard for trusted email, today announced Peter Horan as its new chief executive officer. With over two decades of media and advertising industry leadership, Horan comes to Goodmail from IAC Media and Advertising, where as CEO he oversaw more than $250 million in advertising and commerce revenue from Evite, Pronto, IAC Mobile and Ask Sponsored Listings. He will bring to the company a level of unmatched experience and vision as Goodmail extends the CertifiedEmail platform for trusted consumer email to offer true “Email 2.0” advertising solutions for top brands and direct marketers.
  • Goodmail Announces Record Level of CertifiedEmail Sent by Top Consumer Brands
    Email Campaigns Find Success Using CertifiedEmail to Capture Consumers’ Attention and Assure Delivery of Email As Designed
    Goodmail Systems®, creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced a record level of CertifiedEmail reaching consumer’s inboxes from today’s leading brand names. April marked a milestone for Goodmail, with more than 1.6 billion CertifiedEmail sent by names like Time Magazine, PETCO and Classmates.com. These brands and hundreds of others have seen direct lifts in (sales, logins, etc.) as a result of adding the trusted blue ribbon envelope to their emailmessages,business results providing an immediate flag to the consumer at the inbox level that the message is authentic and from a company with whom they have a pre-existing relationship.

April 2008

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  • Survey Shows Consumers More Likely to Open and Buy from CertifiedEmail
    Goodmail Study Shows Consumers Overwhelmed with Email Often Delete Messages without Reading Them
    Goodmail Systems®, creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced findings from a survey indicating many consumers are increasingly frustrated with the inability to differentiate real email messages and as a result often delete email messages without reading them. Contrary to the case with regular email, CertifiedEmail messages, which are marked with a unique blue ribbon envelope icon indicating email message authenticity and legitimacy, show greater promise of being considered, read, and even purchased from than regular email

 

March 2008

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  • GOODMAIL LAUNCHES NEW SERVICE VERIFYING RECEIPT OF EMAILS
    CertifiedEmail Paper Suppression Gives Businesses Legal Standing to Prove Delivery and Receipt of Notifications Electronically
    Goodmail Systems, creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced the availability of CertifiedEmail Paper Suppression (CertifiedEmail PS), a solution for consumers and businesses such as financial institutions, utilities, healthcare and insurance companies to have electronic proof that email notifications such as changes to credit terms, billing policies or delinquent notifications are served and received in the email inbox. This is the first solution that assures messages are delivered to the inbox and provides the legal standing to affect nonrepudiation where neither a business nor the consumer can deny its arrival.

February 2008

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  • Goodmail Systems to Join Panel Discussion About Deliverability at the Email Evolution Conference
    Executives from Goodmail, Pivotal Veracity and StrongMail to Outline Best Practices for Avoiding Spam Filters and Ensuring Deliverability
    Executives from Goodmail, Microsoft and Return Path to Outline Best Practices for Increasing Deliverability and Maintaining Marketing Reputation in Panel discussion titled "Managing Your Sender Reputation: Tools, Tactics & Tricks to Avoid" at MediaPost’s Email Insider Summit, December 9-12, 2007 at the Stein Erickson Lodge in Park City, Utah (Goodmail Press Release

January 2008

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  • AOTA Forms Online Trust Ecosystem to Combat Internet Abuse
    Industry Leaders Commit to Online Safety, Security & Privacy
    Today, the Authentication and Online Trust Alliance (AOTA) announced the newly appointed members of its board of directors and advisors as another positive step toward improving the online trust ecosystem.  The nonprofit’s new structure and experienced leadership will provide value to the financial services and e-commerce industries as well as to businesses of all sizes.  Since inception in 2004, AOTA has become a leading advocacy organization, inclusive of the entire Internet ecosystem.  AOTA, its member companies and affiliates, represent over one million business and 500 million users worldwide. 
  • Authentication and Online Trust Alliance Urges Adoption of Extended Validation SSL Certificates to Enhance Online Safety
    Emerging Internet Standard for Consumer & Brand Protection
    Today, the Authentication and Online Trust Alliance (AOTA) announced its endorsement of Extended Validation SSL certificates, an emerging standard to help verify site identity and increase consumer confidence in ecommerce and ebanking. The new set of business process standards are designed to further validate the identity of a Web site owner, increasing consumer protection from fraudulent and deceptive Web sites.

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