Goodmail Systems Announces Comcast, Cox Communications, Time Warner Cable, Verizon to Support CertifiedEmail

Five of Nation's Top Five ISPs to Provide Email that Visibly Marks Real Messages from Known Senders

MOUNTAIN VIEW, Calif., June 7, 2007 — Goodmail Systems, Inc. today announced that Comcast, Cox Communications, Time Warner Cable's Road Runner and Verizon are supporting the company's CertifiedEmail trusted class email for users of their email services. CertifiedEmail messages are certified to be authentic email from legitimate senders and are specially marked with a blue ribbon envelope so that consumers know which commercial and non-profit emails in their inbox are real. Already in operation at AOL and Yahoo!, the addition of these new partners means the CertifiedEmail standard will be in use at all five of the nation's top five ISPs.

Introduced in 2006, CertifiedEmail is a trusted-class delivery option offered only to qualifying, legitimate commercial and non-profit emailers for messages to existing customers and users who have specifically opted in to receive such communications. Once accredited by Goodmail, these senders' email messages are delivered with cryptographically secure tokens which participating ISPs detect. CertifiedEmail messages are labeled with a unique blue ribbon icon in the email program, enabling consumers to immediately distinguish the legitimate messages they want to receive from messages of unknown authenticity or safety. Today's announcement follows a national poll that indicated the majority of consumers would be more likely to open and read email if the sending company displays a certified icon in the email program.

"With spam and phishing hitting historic highs even in the last six months, we have seen the limits of technologies which attempt to filter out the bad email," said Goodmail co-founder and CEO Richard Gingras. "Consumers want their email system to let them know which email is real and safe to open and act on. They want an end to the frustration of having to guess whether an email is real or not. These ISPs - and the senders that send CertifiedEmail - care about their customers' safety."

Users of participating ISPs need do nothing extra to receive CertifiedEmail. Their existing webmail programs that they currently use to read email will simply show a new icon, a blue ribbon envelope, that means a message is a CertifiedEmail. The icon appears in both the inbox list view and in a special pane above the message when opened. The blue ribbon icon is universal across all ISPs and mailbox providers supporting CertifiedEmail.

"As the nation's leading residential broadband Internet service provider, Comcast has always provided state-of-the-art, comprehensive security solutions as a valuable benefit to its customers and CertifiedEmail now offers a unique means of assuring consumers of the legitimacy of their email being generated by CertifiedEmail senders," said Mitch Bowling, SVP and General Manager of Online Services at Comcast. "We are delighted to be working with Goodmail Systems, as CertifiedEmail will be a great addition to the SmartZone communications center that we'll be launching later this year."

"Protecting Cox High Speed Internet users from phishing scams and email fraud is an ongoing challenge," said Dallas Clement, Senior Vice President of Strategy and Product Management at Cox Communications. "CertifiedEmail is a vital piece of the spam filtering solution - the special marking of known 'good' messages in the inbox. Rolling out the Goodmail service is just another way that we're providing the innovative tools and resources Internet users need to make the most of their online experience."

"The users of Time Warner Cable's Road Runner email service need an easy, standard, reliable way to determine message legitimacy," said Steve Cook, Group Vice President, High-Speed Online & Road Runner for Time Warner Cable. "Goodmail's CertifiedEmail provides just that. Our users want us to take the initiative in determining which messages are safe, and this solution enables that."

"CertifiedEmail is part of an extensive suite of services that Verizon uses to help protect its customers from spam and other email abuse," said Peter Castleton, director of Verizon Consumer Broadband Services. "The problem of phishing and fraud erodes trust in email. A certification service, such as CertifiedEmail, enables us to help restore that trust and makes it easier for consumers to identify legitimate email messages."

The new ISPs bring to a total of seven the number of consumer services supporting CertifiedEmail in North America and represent approximately 60% of consumer email users. The new partners will implement the system over the course of 2007.

Available in North America since May 2006, CertifiedEmail is Goodmail's system for enabling a secure class of trusted email that assures consumer recipients of a message's authenticity and a sender's legitimacy, while providing qualifying volume senders trusted-class privileges such as 100% assured delivery of email messages past content and volume filters and automatic rendering of links and images by default.

About Goodmail Systems

Goodmail created and markets CertifiedEmail, a unique trusted class of email, to provide a safe and reliable means for consumers to identify authentic messages from legitimate volume senders. The CertifiedEmail service is the only system of its kind that assures delivery of opt-in email with all links and images automatically rendered intact. Developed to restore trust between volume senders and individuals, CertifiedEmail imprints messages with cryptographically secure tokens that certify email authenticity and legitimacy. Available only to senders meeting strict standards for best email practices and low complaint rates, CertifiedEmail messages are presented to users with a unique blue-ribbon icon, providing a measure of security against phishing. Recent case study data from national online retailers and financial senders show click-through rates and email business results (logins, sales) improved by up to 25 percent when using CertifiedEmail. CertifiedEmail is supported by seven leading mailbox providers in North America and the United Kingdom as well as a wide network of industry leading email platforms, security solutions, and email service providers. For more information, please visit www.goodmailsystems.com.

Media Contacts

SHIFT Communications
Nicole Messier, Director
Telephone: 415-591-8448 | Email: goodmailPR@shiftcomm.com