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We were frankly astonished that the CertifiedEmail icon could make such a difference in clickthroughs, conversions, and revenues. The clear increases and excellent ROI convinced us that CertifiedEmail is an option any professional e-mail marketer should consider. 
Derek Gehl | CEO | Internet Marketing Center, Author: Insider Secrets to Email Marketing 
Products
  • See Also: Sending and Receiving CertifiedEmail

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The Certified Email™ Solution

What is CertifiedEmail?

CertifiedEmail is a premium class of trusted email that provides consumers a safe and easy way to identify authentic messages from legitimate volume senders with whom they have a pre-existing relationship.  Developed to restore trust between commercial and non profit senders and individual email recipients, CertifiedEmail is available only to senders meeting strict standards for best email practices and low complaint rates.  CertifiedEmail is the only system of its kind where messages are delivered with all links and images automatically rendered intact and presented to the recipient with a unique blue-ribbon icon, identifying the message as real and from a legitimate sender.

 

How much does CertifiedEmail cost?

CertifiedEmail costs $2.50 CPM on average (cost per thousand messages sent) in addition to the $399 accreditation fee.

 

CertifiedEmail Top Three Benefits

100% Assured Delivery

Spam filters inadvertently send up to 20% of your permission email into junk folders. In contrast, CertifiedEmail is routed automatically to the inbox, past content and volume filters. You get 100% of your email delivered.

CertifiedEmail is currently available at AOL, BT and Yahoo! and will be available from our other ISP partners soon:

AOL AT&T BT Comcast
Cox Communications Verizon Time Warner Cable Yahoo


Availability notes::

  • In addition to their normal email service, AOL and Yahoo also have international services. Refer to our International page to see availability by country.
  • AOL also manages and makes CertifiedEmail available to users of AIM.COM, CS.COM (Compuserve) and WMCONNECT.COM (Walmart Connect).
  • Yahoo also manages and makes CertifiedEmail available to users of YMAIL.COM and ROCKETMAIL.COM .
  • *100% assured delivery is available at our deployed partner webmail providers: AOL, BT, and Yahoo! and will be deployed at AT&T, Comcast, Cox, TimeWarner, Verizon in the coming months.

Images Visible and Links Active Default

Nearly all ISPs today disable links and images on default as a protection against phishing. CertifiedEmail messages are presented with all images intact and links working. Users can't respond if they don't see your email. With CertifiedEmail, they'll see it.

Example of CertifiedEmail with links and images intact

Standard email with links and images blocked

Special Blue Ribbon Envelope Icon

ISPs specially mark all CertifiedEmail messages with a blue ribbon envelope icon, which tells consumers that your message can be trusted and is safe to respond to. The email you send as CertifiedEmail is visually differentiated from other volume messages.

CertifiedEmail is marked with a blue ribbon envelope in your inbox.

When you open a CertifiedEmail, you'll see the blue ribbon envelope icon
again - just outside the body of the email message.